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Program Description
High School Seminar
Advisory Board
Faculty
Faculty Publications
Internships
B.S.B.A Curriculum
Undergrad Courses
M.B.A Curriculum
Graduate Courses
Student Associations
Alumni
M.B.A. Application
The Undergraduate Program

For undergraduate students aspiring to business careers in the sport world, the Center for Sport Management at Seton Hall University offers a bachelor of science degree in business administration with a concentration in sport management. The B.S.B.A. requires a minimum of 128 credits, including 87 core credits, 15 credits in the sport management concentration, and elective course work.


The sport management concentration is an interdisciplinary program designed to teach sport-related management skills, such as contract negotiation, collective bargaining, sport marketing, advertising and sponsorship strategies. Courses include sport law, the economics of the sport industry, sport marketing and finance. Elective courses include facilities management and global sport marketing.
 
The M.B.A. Program
The Center for Sport Management offers a 48-credit Master of Business Administration (M.B.A.) degree with a concentration in sport management. Candidates for the M.B.A. in sport management must complete required M.B.A. courses and 12 credits selected from courses such as sport finance, the management of sport organizations, sport marketing, sport law and various electives.


The J.D./M.B.A. Program
In cooperation with the Seton Hall School of Law in Newark, the Center for Sport Management also offers a five-year joint J.D./M.B.A. degree with a concentration in sport management. Seton Hall Law School publishes a well-known, national Journal of Sports Law. Largely due to this, and the Law School's own Sports Law Symposium, the J.D./M.B.A. with a concentration in sport management is one of the most popular joint degree programs offered at Seton Hall.

Post-M.B.A. Certificate

The center also offers an Advanced Certificate in Sport Management for professionals who already hold the M.B.A. or M.S. in business administration degree. Candidates for the advanced certificate must complete 15 credit hours in the sport management course offerings.


Internships

Experiential or hands-on learning is one of the hallmarks of a Seton Hall education. The University believes in practical application of skills learned in the classroom. The Center for Sport Management takes advantage of its metropolitan New York location in offering exceptional internship opportunities with the following types of organizations:

 

  • Sport marketing companies,

     
  • The New Jersey Sports and Exposition Authority

     
  • MTV Sports, ESPN, and HBO sports,

     
  • Madison Square Garden

     
  • Major and minor league sports franchises

     
  • The major league offices of the National Football League (NFL), the National Basketball Association (NBA), the National Hockey League (NHL), and Major League Baseball (MLB).
     

Michael Rowe, President of Positive Impact and former president and chief  executive officer of the New Jersey Nets and chair of the Sports Management Council, is a 1971 alumnus of The Stillman School of Business
With a strong, active advisory council that includes the CEOs of major sports teams in the New York metropolitan area, the center is in a unique position to provide opportunities for students to work with some of the most prominent sport managers in the industry.
Ann Mayo, Ph.D. (second from left), director of Seton Hall's Center for Sport Management, and Kevin Goldman, former director of special event sales for the New Jersey Nets, reviewing the program for the New Jersey Nets Sports Career Fair with students from the Stillman School of Business.